The Best Time to Plant a Tree
Posted: November 7, 2025
"The best time to plant a tree was three years ago. The second-best time is today."
I love this quote—it's my antidote to procrastination.
Today, I spoke with a friend I deeply respect. He admitted he felt a little envious that I'd "gone after it" and launched my business.
He's been dreaming of something similar for a while. We're both coaches, though in very different spaces. But he keeps putting it off.
When I asked why, he had plenty of words. But he's wise enough to know it's really his imposter syndrome talking. No good reasons—just very good excuses.
I can't coach him. He's a friend, and that boundary matters.
But if this sounds familiar to you… I can coach you. Let's plant your tree. 🌱